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Category Insights Manager

Category management, insights, retail
Senior Category Insights Manager, Warsaw, Poland
For our client, an international FMCG (no food) company with global brands, we are looking for candidates for the position of Senior Category Insights Manager. Role reports to: Head of Mass Poland, location is Warsaw, Poland.
What you will do:
The Senior Category Insights Manager plays a critical role in the company team; responsible for building, developing, and leading a partnership with Key Customers as a Category Captain. As the category lead, you will have the opportunity to shape category growth plans based on key data, shopper and category insights and trends. This individual should have strong analytical skills, collaboration, project leadership, thought leadership, and have the ability to pull together strategic recommendations from insights and data. This leader will serve as a category expert, lead assortment assessments, business processes and have tool capabilities across key shopper / category systems such as POS,

Syndicated Data, JDA Space Planning Software. This person should be able to operate at an elevated level in a fast-paced, complex, and changing business environment. If you want to be a category leader, are retailer and shopper focused, and have a passion for developing yourself and others, then this is the job for you!

Key Responsibilities:
  • Serve as a Senior Category Insights Manager across key category – be a trusted and unbiased category partner that brings strong thought leadership to the customer.
  • Plan, champion, and coordinate impactful category recommendations and best-practice sharing.
  • Provide superior support to Key Customer team during Category Review process.
  • Provide unbiased strategic and tactical insights and recommendations to Key Customers on Distribution, Shelving, Merchandising, Pricing, & Promotional opportunities to improve category performance instore and online.
  • Uncover business opportunities with deep-dive analytics using a variety of resources including, but not limited to: POS, Syndicated Data, Marketplace & HH Panel Assessments, and Ad/Promotion Review.
  • Responsible for leading analytics to provide value-added weekly reporting to the customer.
  • Be a shopper and category champion within the organization, providing voice of customer and shaping learning plans.
  • Work with cross-functional stakeholders and internal Shopper/Category partners on research opportunities: provide voice-of-customer, shape research projects, and activate findings to be customer-specific.
  • Work on Category Strategy Development including growth plans for focus Segments/Brands, Regional/Demographic Opportunities, and Assortment Gaps.
  • Influence and execute activation of merchandising improvements, efficient assortment, and clustering solutions.

Required Qualifications:
  • Fluent English
  • A minimum of 5 years of proven experience in the FMCG industry - customer insights, category management and/or shopper insights for consumer or relevant business experience is required.
  • Deep analytical expertise and experience working with JDA Pro Space, Nielsen syndicated data, panel data, shopper-card data, and other research are required.
  • Extensive knowledge of omni retail customer store operations, structure, strategy, and retail execution tactics are required.
  • Strong interpersonal skills and the ability to build relationships are required.
  • Strong digital literacy, including advanced knowledge of MS Office Suite and database management with an ability to draw accurate conclusions is required.
  • Must have the ability to understand and interpret shopper and category insights research and a strong understanding of syndicated data (IRI or Nielsen) and Numerator panel.
  • Knowledge of computer technology, analytical software programs, MS Office Suite.
  • The ability to independently devise work scheduling for others and to organise and complete assigned work is required.
  • Strong presentation skills and the ability to tailor skills and presentation style to a variety of key decision makers is required.
  • An ability to understand, interpret and communicate complex information across multiple levels is required.
  • The ability to develop and oversee the execution of project plans and to implement, execute and draw conclusions from a variety of customer, shopper and category studies is required. Experience with space planning software is required.



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Hays Poland sp. z o.o. jest agencją zatrudnienia zarejestrowaną w rejestrze prowadzonym przez Marszałka Województwa Mazowieckiego pod numerem 361.
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Summary

Job Type
Permanent
Industry
Retail & Consumer Goods
Location
Warszawa
Specialism
Marketing
Ref:
1185157

Talk to a consultant

Talk to Ewa Wisniewska, the specialist consultant managing this position, located in Warszawa
Hays, ul. Marszałkowska 126/134

Telephone: 722 370 765

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