Marketing & Communication Specialist

marketing/communication/Poznan/English
For our Client, an international manufacturer operating in the industrial sector, we are looking for a person to hold a Marketing & Communication Specialist position.

Key Responsibilities:
  • Shaping and executing the regional marketing and communication strategy for Poland and Ukraine, acting as a connector between local needs and regional/global marketing requirements
  • Ensuring consistent messaging, strong market visibility, and effective lead‑generation activities
  • Leading and coordinating end‑to‑end marketing communication projects and integrated campaigns
  • Aligning regional and local marketing activities and optimizing performance through KPI tracking
  • Developing local marketing initiatives to support business growth, customer acquisition, and sales enablement
  • Creating high‑quality technical content in Polish and, when needed, Ukrainian (digital and print)
  • Managing local websites, intranet pages, social media channels, SEO/SEM activities, and digital campaigns
  • Supporting marketing automation and CRM processes
  • Planning and executing trade fairs, seminars, webinars, customer workshops, and PR activities
  • Conducting market and competitor analyses to support strategic decisions
  • Managing marketing budgets and promotional materials

Requirements:
  • Several years of experience in Marketing & Communications, ideally in an international or B2B/technical environment
  • Fluency in English; Polish and/or Ukrainian is a strong advantage
  • Degree in Marketing, Communications, Business Administration, or a related field
  • Strong digital marketing expertise (SEO/SEM, social media, marketing automation)
  • Excellent content creation skills, including technical messaging
  • Experience with CRM systems and lead management
  • Analytical, data‑driven mindset with focus on performance optimization
  • Strong stakeholder management skills in a cross‑functional environment

What our Client offers:
  • Employment contract
  • Basic salary + annual bonus
  • Work in an international environment
  • Benefits: LuxMed “medical package”, “Sport card”, cafeteria/benefit platform
  • Training system, including opportunities abroad

We kindly inform that we will contact selected Candidates.

Hays Poland sp. z o. o. is an employment agency registered in the register kept by the Marshal of the Masovian Voivodeship under number 361.

Kliknij tutaj aby uzyskać dostęp do Polityki prywatności HAYS, która zawiera szczegółowe informacje na temat tego, w jaki sposób wykorzystujemy i chronimy twoje dane osobowe oraz Twoje prawa z tym związane.

podsumowanie

Rodzaj pracy
Stała
Branża/Sektor
Produkcja
Lokalizacja
Poznań
Obszar specjalizacji
Marketing
Nr ref.:
1198217

Skontaktuj się z konsultantem

Skontaktuj się Katarzyna Horzela, Konsultant odpowiedzialny za tę rekrutację, znajduje się Katowice
Hays, al. Roździeńskiego 1A

Telefon: 515 103 901

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